Focus and Scope

Scope and Topics
Reflecting its mandate to advance the integrated study of economics and business administration, the journal welcomes high-quality original research articles, systematic literature reviews, comparative industry studies, and applied strategic evaluations within the following thematic areas:

Applied Economics & Policy Analysis: Macroeconomic trends, microeconomic theory, international trade, developmental economics, and public policy impact assessments.

Strategic Management & Organizational Behavior: Corporate governance, leadership dynamics, change management, operational efficiency, and organizational resilience.

Corporate Finance, Accounting & Auditing: Financial markets, investment analysis, behavioral finance, financial reporting standards, risk management, and managerial accounting.

Marketing Strategy & Consumer Insights: Digital marketing, omnichannel retailing, brand equity, consumer behavior analytics, and the socio-economic impacts of e-commerce.

Entrepreneurship, Innovation & Human Capital: Startup ecosystems, venture capital, human resource management (HRM), technology commercialization, and sustainable/ESG (Environmental, Social, and Governance) business models.