About the Journal

Journal Title : Spark Business Insights
Initial : SBI
Language : Indonesia and English
e-ISSN : xxxx-xxxx
DOI : https://doi.org/10.55681/aspirasi by  
Publisher : LPPM Institut Teknologi dan Kesehatan Aspirasi
Editor-in-chief : Vivi Andrianingsih
Email : sbi@itka.ac.id
Citation Analysis : - | Google Scholar  |  Garuda

Spark Business Insights (SBI) is a peer-reviewed, open-access international journal dedicated to publishing pioneering research at the intersection of corporate strategy, business analytics, organizational innovation, and entrepreneurial dynamics. Positioned as a premier scholarly forum for transforming data, market trends, and management theories into actionable corporate intelligence, the journal serves business scholars, management strategists, financial analysts, market researchers, and entrepreneurial leaders worldwide. SBI prioritizes high-impact empirical research, econometric market analyses, strategic management case studies, and in-depth evaluations of disruptive business models. By synthesizing foundational principles of economics, organizational behavior, and finance with contemporary paradigms of digital transformation, agile leadership, and Environmental, Social, and Governance (ESG) criteria, the journal fosters a deep, comprehensive understanding of how data-driven insights and continuous innovation fuel sustainable competitive advantage in a volatile global marketplace.

Scope and Topics
Reflecting its mandate to advance the integrated study of modern business and market intelligence, the journal welcomes high-quality original research articles, systematic literature reviews, comparative industry studies, and applied strategic evaluations within the following thematic areas:

  • Strategic Management & Organizational Agility: Corporate strategy formulation and execution; agile leadership, change management, and organizational resilience; cross-border mergers and acquisitions (M&A); corporate governance, board dynamics, and business ethics.
  • Business Analytics & Data-Driven Decision Making: Financial modeling, risk management, and econometric forecasting; business intelligence (BI), big data analytics, and artificial intelligence (AI) in corporate decision-making; and predictive modeling for operational and financial performance.
  • Innovation, Technology Management & Entrepreneurship: Disruptive business models and corporate venturing; startup ecosystems, venture capital, and entrepreneurial finance; technology commercialization; and the strategic integration of Industry 4.0 technologies (blockchain, FinTech, and IoT) into business operations.
  • Marketing Strategy, Consumer Insights & Brand Equity: Digital marketing, e-commerce strategies, and omnichannel retailing; consumer behavior analytics, customer experience (CX) management, and neuroscience in marketing; and brand equity, corporate reputation, and crisis communication.
  • Sustainable Business, ESG & Supply Chain Resilience: Environmental, Social, and Governance (ESG) investing and corporate social responsibility (CSR); circular economy business models; global supply chain optimization, logistics resilience, and sustainable procurement strategies.

Publication Frequency
To ensure rigorous editorial oversight, thorough peer review, and the timely dissemination of cutting-edge business intelligence, SBI is published semi-annually (2 issues per year, typically scheduled for release in June and December). Special thematic issues focusing on AI-driven corporate strategy, sustainable ESG transformations, or entrepreneurial resilience in emerging markets may be commissioned by the Editorial Board.

Peer Review Process
SBI enforces a strict double-blind peer review policy to maintain the highest standards of academic integrity, analytical objectivity, and empirical validity across business, management, and economic disciplines.

Mission Statement

The mission of Spark Business Insights (SBI) is to advance global business and management scholarship by publishing rigorous, evidence-based research that bridges theoretical economic and organizational frameworks with actionable, real-world corporate strategy. Grounded in the philosophy that sustainable corporate growth in the 21st century requires a continuous synthesis of bold innovation, ethical governance, and sharp data-driven intelligence, the journal aims to democratize high-level business research by providing an unrestricted platform for global academic, executive, entrepreneurial, and policymaker dialogue. Through the promotion of diverse, rigorous quantitative, qualitative, econometric, and case-based methodologies, SBI seeks to empower management scholars, inspire corporate leaders, and shape resilient, innovative, and highly competitive business ecosystems worldwide.

SBI : Spark Business Insights  is indexed and/or available catalogue in: